Everything You Need to Include for a Professional Artist EPK
If you’re an independent artist aiming to get featured on music blogs, playlists, or digital magazines, one thing is non-negotiable: you need a solid press kit. Also known as an EPK (Electronic Press Kit), this is your artist’s business card—structured, clean, and instantly informative.
When bloggers receive dozens of submissions a day, a well-prepared press kit can set you apart and make the difference between being featured and being skipped.
Here’s how to build a press kit that catches attention and opens doors.
1. Write a Clear and Compelling Artist Bio
Your bio is the story behind your sound. It should be short enough to scan quickly, but rich enough to give context.
Tips:
– Write in third person
– Stick to 150–250 words
– Mention your style, influences, achievements, and unique identity
– Avoid clichés like “music is my life” or “I have a unique sound”
Optional: include a one-liner version for fast copy-paste by journalists.
2. Include Professional Photos
High-quality visuals give your music a face and help blogs create visually engaging posts.
You’ll need:
– A press photo (portrait style)
– A landscape image (for banners or thumbnails)
– Your album or single artwork
Make sure your images are clean, high-resolution, and clearly named (e.g., « ArtistName_PressPhoto1.jpg »).
3. Add Your Streaming & Download Links
A good press kit includes direct links to your music and platforms where listeners can connect with you.
Include:
– Spotify
– SoundCloud
– YouTube
– Bandcamp (if applicable)
– Website and social media links (Instagram, TikTok, Facebook, etc.)
For unreleased music, use private SoundCloud links or Google Drive/Dropbox folders (with streaming enabled).
4. Insert a Strong Quote or Press Mention
If a blog, playlist, or magazine has already featured your music, include a notable quote. Even a short testimonial adds trust.
Example:
« A nostalgic, genre-bending journey through retro synths and lo-fi textures » – Indie Shuffle
If no press exists yet, use a quote from a collaborator, producer, or trusted industry peer.
5. Create a Press Release or Track Info Sheet
This one-pager should describe your latest project: what it’s about, when it’s released, and why it matters.
Include:
– Release title
– Release date
– One-paragraph track/story description
– Recording details (producer, studio, label)
– Optional: tracklist and lyrics
Make it available as a PDF and link it in your email or Google Drive folder.
6. Bundle Everything in One Place
Use Google Drive, Dropbox, or a private folder on your website to host all press assets in one single, clean location.
Name the folder clearly (e.g., “EPK_ArtistName_2025”) and make sure sharing permissions are set to “anyone with the link.”
7. Bonus: Video Links and Live Footage
If you have high-quality music videos or live performances, include those too. Blogs love to embed content.
Recommended:
– Official video (YouTube or Vimeo)
– Live session (in-studio or concert)
– TikTok/Reel that features the track creatively
Ready to Submit?
You can send us your music and press kit directly via this form:
https://docs.google.com/forms/d/1lhZHEqMsrh0V8OflM3rkTU_EFLLQDXzDb8LzDfDb2OY
We’re part of audiartist.com, a platform dedicated to promoting independent music through blogs, playlists, and editorial support.
A good press kit won’t make up for bad music—but a great one can give your sound the professional boost it deserves.
